We live in a society where we can give starts through rating people. For example, you meet someone new and give them a rating based on their perception and that rating effects your mind how they will be treated by you (the same goes for you by the way). The higher the rating, the better a person is treated. The lower the rating is, the worse life gets for them. They lose opportunities and are treated badly.
How to make LinkedIn Profile Headline Better?
If this sounds something out of a Si-Fi tv show…. well it is! This is the premise of a ‘Black Mirror’ episode. But think about it! Isn’t the reality we live in today already close to this fiction? Don’t we judge people based on what we read on their Facebook bio? We may not be explicitly rating people but we are making perceptions on them by looking at what we see on their social media. The same thing happens in our professional life too.
When you drop a CV you can’t expect to be judged solely based on that. Nowadays recruiters not only check your CV but also you’re LinkedIn profile. But they don’t have the time to read through your entire profile, the only opportunity you have of grabbing their attention is through your profile headline. Just like the fictional scenario, as I stated earlier, the headline is the rating recruiters base to quantify how to treat you. If they are not impressed by your headline, they won’t bother looking at you whole profile.
So, to have that competitive edge over others in this cruel corporate jungle, let talk about how you can improve your headline and get noticed.
5 ways to make
LinkedIn headline better-
- Don’t be Generic: The worst sin you can commit while writing you headline is being generic. Just stating “Content writer” isn’t very
eye-catching, is it! Why not include your specialty if you have one. Like if you review the latest technology, why not write “ Tech content writer”. Now that’s more interesting.
- State your desired Job: One great way to get noticed on
- State your current job uniquely: Everybody and I do EVERYBODY writes their current position in the most boring and bland way possible. If you wanna stand out from the crowd then why not write the results of what you’re doing. “ Human Resource Manager”? That’s boring! “ If you write, “ Making the workplace great as
aHuman Resource Manager since 2011” that will surely turn a few heads.
- Be a Showoff: Your LinkedIn
headlineis probably the only place in this world where being a show off will actually benefit you, instead of you know….making you look like a douche. If you have any sort of work published in any media, mention it! If you were part of a project that got any recognition, mention it! Stating your achievements upfront will only increase your visibility.
- Show some Personality: Lastly, show that you are a person with interests and hobbies and not just some workaholic robot.
Include a brief portion about what you are passionate about outside work, how you spend your time when you’re not working. These things may not add to your work accolades but they do help recruiters to get a better understanding of you. You will seem likable and different from all the other candidates out there.
Even though we don’t live in the crazy world of rating people, we do form our opinions based on social media. Which is kind of similar if you think about it. Now, whether that’s good or bad is a whole another debate. For now, making the best use of this existing system is what we should focus on. So, follow these 5 steps to improve your LinkedIn profile headline and make sure you never get overlooked again.
Contributor: Touseef Salam | Studying at Mawlana Bhashani Science & Technology University, Bangladesh.